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My New Book: The Profitable Professional
The Profitable Professional: The 10 key ingredients for building a highly profitable business coaching, consulting or advisory business. The rules have changed. Clients are now expecting more growth focussed support than ever before and business support professionals must adapt to embrace this changing client paradigm or they will be left behind. This book is written…
“Spotlight On” Inspirational Interviews
Hi I’m Kelly Clifford, I’m a heart-centred entrepreneur. By that I mean, I want to do what I love, I want to make a difference and I want to leave a lasting legacy. For me that translates into my mission to help 100,000 small businesses globally to improve their profit by at least 20% over…
My Reflections: The Lessons I Have Learned So Far in Creating Profit Pod
So here I am with the soft beta launch of Profit Pod imminent having shared with you some of the key moments of the journey to get here. It has been nearly 8 months since the build for Profit Pod began and it has been an intense period of hard work with ups and downs,…
My Reflections: A Bold Step Into the Unknown
So there I found myself standing a very important intersection. I had big decision to make. There are only two paths in front of me. On the signpost in front of me, the one pointing left read ‘continue doing what I’ve done and dropping the idea’ and the other ‘a big bold step into the…
My Reflections: The Feedback Loop
Having completed 6 months of intense design and specification work for Profit Pod, I was equipped with a full 70+ page document ready to start chatting with people that met the target profile I previously created for those who I thought would benefit most from the solution being created. To do this, I tapped into…
My Reflections: A Smarter Approach
Having successfully navigated my first major brick wall, it wasn’t long before I was at another fork in the road. By this point I had done all I could to de-risk the project from a content creation perspective, had detailed at a higher level the structure of the modules and the functionality that each would…
My Reflections: The doubts and head trash
We all have a belief system that is individual and unique to us. It shapes our take on the world and all the various components that make it up. Our belief system is a collection of thoughts and ideas that we believe to be true which have been accumulated through what we have been told,…
My Reflections: Defining the Ultimate Solution
It is time to put some meat on the bones. For determining the best solution the approach I decided to adopt was to ignore anything that currently exists, if it exists, and approach it with fresh eyes and most importantly from the customers’ needs perspective. I wanted to put myself in their shoes, which isn’t…
My Reflections: The Groundwork and Refined Thinking
Let’s take stock of what has been covered so far in my previous blogs in this series about my journey. So far the following has been defined: STEP 1: My Dream Question “What if we could eliminate all avoidable small business failures globally?” STEP 2: My Purpose “Transforming the experience of small business owners who…
My Reflections: My BIG Game And The Rules
In my last blog, I shared with you two very important elements that led me to my light bulb moment from DREAMING BIG without artificial limitations and boundaries to the possibilities. In summary they were as follows: STEP 1: My Dream Question “What if we could eliminate all avoidable small business failures globally?” STEP 2:…
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